One WhatsApp engine for marketing, automation and support — not three disconnected tools.
Broadcasts, a 24/7 chatbot and the official Meta Cloud API, all reading and writing to the same lead and contact record — not three separate logins your team has to stitch together.
Why most “WhatsApp CRMs” fall short
WhatsApp is the highest-reply channel most Indian businesses have, so most CRMs bolt something onto it — but usually as three disconnected pieces: a broadcast tool, a separate chatbot builder, and a grey-market API integration that risks getting your number banned. Reps end up checking three places, and none of them talk to your actual pipeline.
EZCRM runs all of it through the official Meta WhatsApp Business Cloud API, so there’s no ban risk and no grey-market number. Broadcasts, the chatbot, and every reply from your shared team inbox all write straight into the same contact and lead record everything else in EZCRM uses.
Built for how Indian sales teams actually message
Approved template broadcasts go out with read receipts so you know what landed. A round-robin shared inbox means no two reps reply to the same chat, and no chat sits unanswered because “someone else has the phone.” Order and payment reminders fire automatically off your pipeline stages, and your product catalog is one tap away inside the chat — no separate app.
- Official Meta WhatsApp Business Cloud API — zero grey-market ban risk
- Approved template broadcasts with read receipts
- Shared team inbox with round-robin agent routing
- Automated order & payment reminders tied to deal stage
- Catalog sharing inside chat
- Chat-to-lead auto capture
- Full Inbuilt WhatsApp Cloud API setup & official channel details
- WhatsApp Chatbot for 24/7 auto-replies & qualification
- Every chat becomes a lead in Capture
- Complements the AI Agents on your website
Frequently asked questions
Is this the official WhatsApp Business API, or a workaround?
It’s the official Meta WhatsApp Business Cloud API. There’s no grey-market number and no risk of your number getting banned for automation.
Can multiple reps share one WhatsApp number?
Yes. Every reply comes into a shared team inbox with round-robin assignment, so multiple reps can work the same number without replying to the same chat twice.
Does it work with a chatbot too, or just broadcasts?
Both. Broadcasts, automated reminders and the 24/7 chatbot all run on the same number and write into the same lead record.
Will sending broadcasts get my number banned?
No — broadcasts use pre-approved Meta templates sent through the official Cloud API, which is the compliant way to message at scale on WhatsApp.
Reach your highest-reply channel the official way.
30-minute demo of the WhatsApp engine on your own number.